The Essential Small Business Branding Guide
Branding is a nuanced concept. It entails cultivating an identity that encompasses both visual and voice elements to positively promote...
What is GEO and How Can it Help My Business?
Generative Engine Optimization (GEO) is the process of optimizing your website and entire web presence so that AI-driven platforms can... Continue Reading
How Coronavirus Can Help Your Small Business
Long Island is in a panic with the recent outbreak of COVID-19. Whether you are responding to the threat of...
Bounce Rate 101 for Better SEO
“Bouncing” refers to the number of visitors who leave a website after only viewing the single page they landed on....
Custom Website Checklist: Getting Started
While website builders are a dime a dozen these days, they aren’t necessarily the best solution. For people just starting...
How to Handle Out of Stock Products without Hurting Your SEO
At first glance, a product being out of stock or discontinued may not seem like it deserves a second thought....
12 Days of SEO Giveaways!
The New Year is the perfect time to turn over a new leaf. Eating healthier certainly can’t hurt, but the...
State Sales Taxes: Your eCommerce Store Needs a Major Update
In the modern eCommerce age, we purchase products online quite a lot. In the first quarter of 2018, eCommerce sales...
Mobile-First Indexing: Is Your Site Ready?
Google’s search algorithm is constantly evolving to improve user experience, and the latest change could spell danger for older websites....
Voice Search Part 2: Long Island SEO
Search engine technology is constantly evolving, in light of both consumer trends and emerging technologies. This is a follow-up to...
Voice Search Part 1: What is it?
The world wide web was launched in 1990. Google, the leading search engine, was created in 1998. Over the years,...
What do you hear: SEO or AdWords?
Listen carefully– which one do you hear? Trick question: the right answer is both! The internet recently erupted over what,...
How Can the Repeal of Net Neutrality Affect Small Business Websites?
Unless you have been under a rock, you have heard the term “Net Neutrality” being thrown around a lot lately....
6 Things You Need for a Successful eCommerce Website
With online shopping on the rise, businesses everywhere are trying to keep up and cash in. In order to stay...
Part 2: Instagram Marketing for Small Business
This is the second post in a series on social media marketing for small businesses. Here is part 2 on...
Part 1: Facebook Marketing for Small Business
This is the first in a series of blog posts on social media marketing for small businesses. Here is part...
Google “Fred” Update: Search Impact and Recovery
Did your search rank and web traffic drop? It is possible that your site was affected by the most recent...
Huntington Food Drive Drop-Off Location
It is the time of year to focus on what to be thankful for. We have much to be grateful...
Cast Your Vote! Best of Long Island’s Web Services
Every year Bethpage Federal Credit Union organizes the Best of Long Island Awards, honoring the success of local businesses. From...
Web Design & Development for Business Growth
Whether big or small, all business owners want their businesses to grow. If you are concerned about your business growth,...
Improve Your eCommerce Store with Magento 2
2016 is a crucial year for Magento store owners to make some serious decisions regarding their online business. Chances are...
Who Else Wants Bigger E-Mail Lists?
E-mail marketing is the way businesses stay in touch with clients and customers. Email marketing provides an increase of sales...