Custom Website Checklist: Getting Started

While website builders are a dime a dozen these days, they aren’t necessarily the best solution. For people just starting out with an internet presence, website builders may seem like an easy and cheap way to go. However, do you want something described as “easy” and “cheap” to represent your business on the internet? That

By AnnMarie Minichiello  |  November 18, 2019

6 Things You Need for a Successful eCommerce Website

With online shopping on the rise, businesses everywhere are trying to keep up and cash in. In order to stay competitive, building an eCommerce website is a good move for all retail stores. Although it is essentially just another website, eCommerce has a few key elements that set it apart. Here are 6 things you

By AnnMarie Minichiello  |  December 18, 2017

9 Ways a Custom WordPress Site Can Help Your Business

We built over over 100 websites last year. As a web design company, we think it’s fair to say that we know a good website design when we see one. Every time we build a new website, we consider the unique needs and image of the company we are building it for. What is their

By AnnMarie Minichiello  |  December 11, 2017

How a Modern Website Will Benefit Your Old-Fashioned Business

Old-fashioned businesses are a well-respected cornerstone of American commerce. However, with changing economic landscapes and ever evolving technologies, some industries have nearly gone extinct. While the marketing world primarily caters to new technology and services, there are some industries that may find themselves at a loss in trying to keep up. Older businesses that have

By AnnMarie Minichiello  |  August 2, 2017

The Essential Small Business Branding Guide

Branding is a strange concept. It entails cultivating an identity that encompasses both visual and voice elements to positively promote your company, products and/or services, and be recognizable to consumers. Branding influences your consumer to have a specific impression of your company. It puts an optimal perception of your company into the consumer’s mind. Branding

By AnnMarie Minichiello  |  June 7, 2017

Why Your Website’s Homepage is So Important

It’s been established that your company not only needs a website, but a great website. What exactly does that mean? For one thing, it is more than just writing some words and adding some pictures. Your site needs to be functional, and we want it to be fantastic. The homepage is the front door to

By AnnMarie Minichiello  |  March 17, 2017